We build custom digital strategies for E-commerce brands





What Makes Us Softception?
Imagine how one big idea goes from inception to implementation after which the results do the talking. As a partner, this is what we do. And no, we not only optimize the growth hacking funnel. We specialize in customer acquisition and retention to skyrocket revenue and accelerate ROI by 3X. Numbers matter to us, and our customers’ success is our success.
Reaching New Heights
Together, we learn new things that hone our skills and help us grow. We blend research, training, and a hands-on approach to managing projects, ensuring that we do our best every day.
Laser-Sharp Focus
By paying attention to the tiniest details, we understand the business objective inside out. It’s not about the hours, but the people we invest in who will stop at nothing to achieve the desired outcome.
Results Come First
We know that things happen, and it’s not always smooth sailing. This is why we combine creativity and technical expertise to come up with practical solutions that solve the toughest problems.

“Our partnership with Softception was great and we appreciate their attention to detail.”
“Thanks to Softception, we invested our time and dollars in a project that’s heading in the right direction. They really listened to us, and we can see them doing what we asked for in black and white. The improvements just keep coming at the right time”.
Meet The Team
We are a fun bunch that lives and breathes growth hacking. At Softception, we care about your business, perhaps more than you do. Our diversity of backgrounds and cultures make us the perfect agency to work with. Whether you need a dedicated, in-house staff or remote-ready team members, we are flexible and ready to kickstart your next project.
Core Team
Ahmad Hayat Khan cofounded Softception, a multidimensional marketing agency at the intersection of technology, media, and entertainment. As a Technology Evangelist and pioneer, scaling companies from mere startups to high-end enterprises is a passion for Ahmad. With tech-powered branding and marketing, Ahmad has revolutionized the traditional marketing model.
Core Team

Salman Ghaznavi
Founding Partner
Deemed as a renowned serial entrepreneur, Salman Ghaznavi, the CEO of Salsoft Technologies, has been quoted for over 20 years of experience in the tech industry. After these early successes, Salman showed no sign of slowing down and went on to found or invest in companies like Half Price Packaging, Memory Clearance, and Softception.

Salman Ghaznavi
Founding Partner

Mahnoor Sheikh
Creative Director

Ali Raza
Digital Account Manager

Ali Humza
Digital Growth Manager

Amber Sharif
Business Specialist

Priscilla Liu
Senior Technical Writer

Wasim Tahir
Head Digital Strategy

Mehr Mirza
Digital Media Manager

Arqam Siddiqui
Web Developer

Naba Ijaz
Technical Writer

Hammad Afzal
Growth Marketing Manager

Fizza Amer
Graphic Designer

Shenazer Wasti
Sr. Digital Marketer
Trusted Tech Partners
We’ve partnered with technology leaders to deliver dynamic solutions that ensure success
